Galicia, a banking powerhouse ranking among the top 5 institutions, embarked on a mission to uplift the agricultural sector with a groundbreaking new credit management dashboard for their clients
Business owners of Galicia Rural saw a significant opportunity to reduce unused margins from their clients. This stemmed from the hypothesis that, since customers had accounts with other banks, they were using credit products outside of Galicia’s portfolio. This improvement would result in a 20% increase in billing.
The challenge
Credit simulations were abundant, but only a small percentage converted into actual loans, impacting business outcomes and customer engagement.
The results spoke volumes. Within a mere month of the redesign, credit applications surged by an impressive 26%. But the real triumph? Customer satisfaction soared to unprecedented heights. No longer were they wrestling with uncertainty; they were empowered, informed, and ready to cultivate success.
